Location, location, location

As of July 2024, the average house price in the UK is approximately £285,000. This figure reflects a dynamic housing market influenced by various factors, including location, property type, and local facilities.

For prospective buyers, successfully navigating this market requires a clear understanding of how to balance your location requirements with your budget constraints and personal needs. It's a delicate juggling act, but one that's crucial for finding the right property.

The importance of location

Location is a crucial factor when considering a new home. Proximity to work, schools, and essential services such as healthcare and public transport can significantly influence your decision.

For instance, properties in London and the South East are usually more expensive, with average prices often exceeding £500,000. Locations which offer robust employment opportunities, prestigious schools, and comprehensive public transport systems can also come at a premium.

Some of the cheapest areas to live in the UK include parts of the North East, Wales, and Northern Ireland. For example, average house prices can be as low as £150,000. These regions offer more affordable housing options while still providing a good quality of life.

What do you need?

When assessing what you need in a property, it's important to consider a range of factors. The size of the home, the garden space, and the property's condition are all crucial elements to consider. Proximity to good schools and safe neighbourhoods might be a priority for families.

For young professionals, the focus might be on good transport links and vibrant local culture. Retirees might prioritise quiet areas with access to healthcare and leisure facilities.

To address location requirements without breaking the bank, consider emerging areas undergoing regeneration. These areas often offer more affordable housing and can be a good investment as local amenities and property values improve over time. Additionally, government schemes like shared ownership can make buying in desirable areas more accessible.

Get in Touch

As always, working with our knowledgeable mortgage advisors can help you navigate the complexities of the housing market and secure a mortgage that best fits your financial situation.

To discuss the options available to you, why not get in touch today!

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Making it personal with our Google reviews

Dan Roberts
26/08/2026
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The team at Oviso, particularly Arran, were absolutely fantastic and made the whole process of applying for a mortgage really simple and straight-forward. As first time buyers, Arran made any and all time available to help answer questions and guide us through the process, it really felt that he had our best interest at heart through the entire process and no "sales" style pressure. A huge thanks and we will be recommending them to others looking for this service.
mark burgess
26/08/2026
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I recently enlisted the Help of Arran at Oviso for the purchase of my house. My job is unusual in that my wages can vary and some lenders are wary of that. Arran was brilliant in sourcing a lender that understood the nature of my job and were happy to lend. Throughout the process both he and Nicola were both pro-active with communication as well as being on hand to answer our shot questions and allay any worries we had. Arran really knows his stuff, and was able to explain everything to us simply, and in a way that wasn’t confusing with all the financial jargon that can get thrown around. With thanks to Arran, Nicola and the wider team at Oviso, we now have our wonderful home.
Nick Smith
12/08/2026
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Excellent service as always from Matt and the team. Definitely recommend their services to anyone. Thanks guys
Kerry Toolan
10/08/2026
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We have just used Oviso for the sixth time in 15 years Every time we've moved or re mortgaged we have used them to get the best mortgage deal and life insurance policy. Each time the experience has been efficient, professional and friendly and all the advice we have received we feel has been delivered by expert's. Their customer service is faultless and we would not hesitate to recommend them to anyone. Thank you to Matt, Helen and all the team.
Anne Simpson
05/08/2026
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Always a pleasure dealing with Amelia, Matt and the team at OVISO
Chewis Mahogany
23/07/2026
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Great service by Arran and the team, have had his help a few times now in the past 5 years, he and the team are always on hand to support and guide you through the journey with their knowledge and expertise.
Anthony Lomas
22/07/2026
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This wasn’t the first time I’ve used Oviso and it certainly won’t be the last. Brilliant advice from Arran and efficient support throughout from Nicola.
sean holland
22/07/2026
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We have recently re mortgaged and whilst staying with our existing lender should have been the easiest option it proved to be very difficult. I was then advised to try Oviso and we didn't look back. From an initial meeting with Matt at his office in Derby the whole process has been trouble and stress free. We can't thank the team enough
Corey O'Hara
22/07/2026
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10/10 service from start to finish thank-you so much!
John-Daniel Marshall
01/07/2026
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Great people to work with, sat in my new house now thanks to Arran, who widened what we thought was possible.

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